Budget: $90 million.
Genre: Crime, Mystery, Thriller, Action, Adventure, Comedy.
Stars: Jesse Eisenberg, Mark Ruffalo, Woody Harrelson, Dave Franco, Daniel Radcliffe, Morgan Freeman, Michael Caine. Range of different actors from different genres. A lot of star appeal as there are a lot of big names in the film.
Box office: $334.9 million. £244.9 million profit. Big profit as it is a sequel, so it already has a fanbase so they would want to see the film which would create a large amount of money/profit.
Production company: K/O Paper Products, Lionsgate, Summit Entertainment, TIK Films.
Certificate: PG 13 For violence and some language. Not very restrictive so lots of people can go to see it. family film.
Marketing: Tag Lines; Reappearing June 10, "You have seen anything yet", "If you think you've seen it all, take another look". Multiple tag lines for multiple posters. Posters and clips of the film were put online as the target audience for this film is younger and the main users of social media.
Release date: 10th of June 2016. Holidays, lots of people out of school and work so lots can go and see it.
Reviews: The Guardian; magic in films is strongly pointless, break cover for creepy bearded Daniel Radcliffe billionaire, like mission impossible without Tom Cruise.
The Telegraph; So many sequences – take the five straight minutes of ensemble card-palming needed to purloin that chip – make no sense even by the film’s own flashy logic. Just when we thought Eisenberg had reached a nadir of up-himself tomfoolery as Lex Luthor, he makes rain stop in Greenwich and vanishes into the pavement.
The majority of reviews are negative which has a negative impact on the films profits as many people go to see films based on the reviews given.
